Nashia Baker
Multimedia Journalist
PROFESSIONAL DESIGN WORK SAMPLES
Self-Made Digital Franchise
As the Associate Digital Editor at Martha Stewart editorial, I managed the Self-Made franchise, which amplified the voices of female small business owners. This included writing and editing features and working cross-brand with the design and social media teams to create strong visuals, publish the entrepreneurs' stories, and further celebrate them across all Martha Stewart channels.
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Have you ever wondered how to turn your dreams of owning your own business into a reality? We can help. Each week, as part of our Self Made series, we showcase female entrepreneurs—as well as their quality, handmade goods—and share their best advice related to starting, maintaining, and growing your own business.
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I worked with the central design team at Dotdash Meredith and the senior leadership at Martha Stewart editorial to redesign the landing page for the Self-Made franchise, including the tout images pictured here. I provided hi-res imagery directly from the entrepreneurs and helped lead the conceptualization of the banner at the top of the page to provide visibility to the small business owners and their products, in contrast to the previous landing page, which featured a Getty image.
Family Features Editorial Syndicate
As a member of the content development/production team, I had the pleasure of proofing promotional materials and layout designs made for nationwide print and digital publications.
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I also assisted with image placement on the Family Features websites, blog posts, and in layout designs to prep for online file distribution to publishers across the United States.
